Andy Bryan in

Andy Bryan

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Head of Customer Insight at Chums Ltd
📍 Prescot, England, United Kingdom

Andy Bryan is the Head of Customer Insight at Chums Ltd, providing strategic oversight on customer and product performance. An analytics leader with an MSc(Eng) from the University of Birmingham, he specializes in statistical modeling, team development, and shaping key business decisions through data.

He has specific expertise in statistical modeling for customer acquisition and activation using tools like KXEN & SPSS.

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Experience
29 Years
Current Role
Head of Customer Insight
Job Level
Mid-senior
Location
Prescot, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Andy cares about

Customer Insight
His career focuses on analyzing customer performance and trends to provide strategic oversight and shape key business decisions for senior stakeholders.
Statistical Modelling
He has deep technical skills in statistical modeling, using specific tools like KXEN and SPSS for customer acquisition, activation, and propensity analysis.
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Career

Work history

11-2021
Head of Customer Insight
Chums Ltd
12-2014 - 11-2021
Head of Analytics
Go Direct Marketing
9-2014 - 11-2014
Interim Tariff Insight Manager
TalkTalk Business
2-2012 - 6-2014
Head of Analytics
The Specialist Works
10-2006 - 9-2011
Head of Customer Management
FGH (Freeman Grattan Holdings)
In the press

Media appearances

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Education
1993 - 1994
MSc(Eng)
University of Birmingham
1989 - 1992
BSc(Hons)
University of Reading
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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