Anita Bruckner

Examiner
DISC Type : sc

Directior of Marketing at Speedy Glass USA

Detroit Metropolitan Area, United States

Overview

Anita has no verified overview

Personality Overview

Unexpressive

Process Oriented

Overcautious

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  Being observant comes to them naturally. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Anita has no verified topics they care about

Media Appearances

Anita has no verified media appearances

Work History

8-2023
Directior of Marketing at Speedy Glass USA
1-2022 - 7-2023
Marketing and Communications Consultant at Mondofix USA
1-2019 - 4-2021
Senior Account Director at BestLifeRewarded Innovations Inc.
5-2010 - 12-2018
Business & Marketing Manager at Aluminate Inc.
9-2007 - 4-2010
Account Manager at MDBriefCase

Education

1999 - 2003
Hon. BSc from University of Guelph

More Information

Social Presence :

Prographics :

Exp : 17 Location : Detroit Metropolitan Area, United States Job Level : N/A Designation : Directior of Marketing at Speedy Glass USA
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Insights For Selling To Anita

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Expect them to be vague in response to your questions, ask firmly and pointedly

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anita is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Anita

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Anita move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Anita take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Anita

Personality Compatibility


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