Anne McKenna, MBA

Collaborator
DISC Type : is

Marketing Manager, Membership, Discounts & Rewards at AAA Western and Central New York

Buffalo-Niagara Falls Area, United States

Overview

Anne has no verified overview

Personality Overview

Fair-minded

Good Listener

Consensus Builder

Win-win scenarios can appeal strongly to them.  They are more likely to go for proven solutions. Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are.

Topics They Care About

Anne has no verified topics they care about

Media Appearances

Anne has no verified media appearances

Work History

3-2024
Marketing Manager, Membership, Discounts & Rewards at AAA Western and Central New York
11-2021 - 3-2024
Marketing Specialist, Membership, Discounts & Rewards at AAA Western and Central New York
2-2011
Online Adjunct Instructor at Bryant & Stratton College
1-2013 - 8-2015
Marketing & Communications Coordinator at Bryant & Stratton College
11-2018 - 11-2021
Marketing Director at FeedMore WNY

Education

2005 - 2007
MBA from Canisius University
1995 - 2000
Bachelors from University at Buffalo

More Information

Social Presence :

Prographics :

Exp : 13 Location : Buffalo-Niagara Falls Area, United States Job Level : Middle Designation : Marketing Manager, Membership, Discounts & Rewards at AAA Western and Central New York
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Insights For Selling To Anne

During A Call Or A Meeting

DO's

  • Use phrases like ‘trust me when’, ‘your team will love’ etc.
  • Show genuine interest in solving their problems
  • Use testimonials, case studies to show them why it is a low-risk, high-value decision

DONT's

  • Don’t give the impression of being unproven or risky
  • Don’t sound very transactional
  • Don’t ask too many questions that sound too dry and objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anne is

  • Relationship and rapport play a major role, followed by low risk and the presence of proof points.
  • Will you ever get a clear answer from Anne

  • They are diplomatic when the need arises; they hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Anne move?

  • They can take their time to reach decisions, even while they stay engaged and friendly.
  • Can Anne take some risk or not?

  • They are unlikely to take many risks.

You And Anne

Personality Compatibility


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