Anton Repponen

Inquirer
DISC Type : cd

Program Director at HARBOUR.SPACE

New York City Metropolitan Area, United States

Overview

Anton Repponen is the co-founder and creative director of the design studio Anton & Irene. With a background in architecture from Tallinn College of Engineering, he has over 20 years of experience building user-centric digital products and brands. People who have worked with him describe him as a multi-disciplinary talent and a great natural speaker.

Outside of his studio work, Anton is a passionate photographer with a focus on street and architectural subjects, a hobby that clearly connects with his formal training. He frequently shares his knowledge by speaking at major industry events like SXSW and OFFF and has taught workshops at institutions like Hyper Island.

His design approach is uniquely shaped by his architectural background, blending structural principles with interactive design expertise.

Personality Overview

Upfront

ROI Conscious

Demanding

They care equally about the product and its potential impact.  They respond well to confident salespeople. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Accessible Design
He co-created and shared a public project, designbeyondbarriers. com, to share his studio's learnings on creating highly accessible digital products for other designers.
Design Philosophy
He publicly questions and discusses core design concepts like "form follows function, " demonstrating a deep interest in the underlying principles of the craft.
Architectural Influence
His formal education was in architecture, and this background heavily influences his approach to interaction design and his personal photography.

Media Appearances

An interview with Irene Pereyra and Anton Repponen (Anton & Irene). Featured in Medium

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Way Beyond UX: How Anton & Irene are Designing on Their Own Terms. Featured in Eye on Design (AIGA)

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Anton Reponen Open Lecture: Real Work/Life Balance in the Studio. Featured in YouTube (Harbour.Space University)

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Work History

8-2016
Program Director at HARBOUR.SPACE
10-2014
Designer, Co-Founder at Anton & Irene
6-2006 - 10-2014
Global Creative Director at Fantasy Interactive
2005 - 2006
Lead Designer at Entity Studio
2004 - 2005
Designer at Jippii (Estonia)

Education

2002 - 2006
Faculty of Architecture from Tallinn College of Engineering (TKTK)

More Information

Social Presence :

Prographics :

Exp : 22 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : Program Director at HARBOUR.SPACE
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Insights For Selling To Anton

During A Call Or A Meeting

DO's

  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Make sure that you you respond to any queries from them quickly
  • Stress on the business value that your product offers

DONT's

  • Avoid long winding pitches, stay objective
  • Do not give up if they are not convinced, try again with a different approach
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anton is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Anton

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Anton move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Anton take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Anton

Personality Compatibility


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