Anu Srinivasa

Initiator
DISC Type : Di

Senior Director of Marketing at AMD

Greater Houston, United States

Overview

Anu has no verified overview

Personality Overview

Conviction Driven

Friendly Challenger

Confident

They respond well to objective pitches but also attach some value to relationships.  They measure a product on its merit but can be influenced by strong testimonials. They don’t mind taking a stand if they believe in something.

Topics They Care About

Anu has no verified topics they care about

Media Appearances

Anu has no verified media appearances

Work History

1-2025
Senior Director of Marketing at AMD
11-2023 - 1-2025
Head of Tanzu Product Marketing at Broadcom
7-2022 - 11-2023
Senior Director, Product and Partner Marketing at VMware
7-2020 - 7-2022
Director, Product Marketing, Tanzu Kubernetes Platform at VMware
12-2019 - 7-2020
Senior Manager, Marketing Strategy, Planning, Operations and Pipeline Management Strategy at Hewlett Packard Enterprise

Education

Master of Business Administration (MBA) from Texas McCombs School of Business
Master of Science (MS) from Northern Illinois University

More Information

Social Presence :

Prographics :

Exp : 12 Location : Greater Houston, United States Job Level : Senior Designation : Senior Director of Marketing at AMD
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Insights For Selling To Anu

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Focus on the big picture and the strategic value of your product
  • Clearly address the competitive aspects

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anu is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Anu

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Anu move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Anu take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Anu

Personality Compatibility


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