Ariel Benzakein in

Ariel Benzakein

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Founder & Principal Consultant at RetentionForge
📍 Lancaster, Pennsylvania, United States

Ariel Benzakein is a Customer Success executive with over 25 years of experience transforming post-sale organizations into profit centers. As the Founder of RetentionForge, he helps SaaS companies scale their CS functions to achieve high retention. People he has worked with often describe him as strategic, visionary, and an excellent leader.

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Experience
24 Years
Current Role
Founder & Principal Consultant
Job Level
Leadership
Location
Lancaster, Pennsylvania, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Ariel cares about

CS as a Profit Center
Believes Customer Success is a revenue-generating engine, not a cost center, a core philosophy he applies in his consulting work at RetentionForge.
Actionable Health Metrics
Emphasizes measuring customer health based on value and outcomes, not just user activity, to proactively prevent churn.
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Career

Work history

12-2025
Founder & Principal Consultant
RetentionForge
5-2024 - 9-2025
Vice President of Customer Experience
Pharos
10-2023 - 3-2024
Vice President of Customer Success
Donnelley Financial Solutions (DFIN)
4-2022 - 12-2022
Vice President of Customer Success & Account Management
Flosum
10-2020 - 3-2022
Senior Director, Customer Success & Support
CentralReach
In the press

Media appearances

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Education
1-2026 - 6-2031
Doctor of Philosophy - PhD
Gonzaga University
Master of Science - MS
The Johns Hopkins University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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