Arqam Zafar

Activist
DISC Type : Cd

Director of Marketing at AstrillVPN

London Area, United Kingdom

Overview

Arqam is a marketing leader at AstrillVPN and the mind behind the $200M+ StealthVPN technology. He specializes in scaling SaaS businesses in restricted markets, having doubled company MRR to $16. 6M. Colleagues praise him as ambitious, energetic, and an "out-of-the-box thinker. " He is a Certified Growth Marketer.


He conceived StealthVPN, a proprietary protocol that works in China, the UAE, and Russia where major competitors fail.

Personality Overview

Observative

Value Conscious

Perfectionist

They don’t always try to control the conversation but neither do they like yielding it fully.  They respond well to confident salespeople. They care equally about the product and its potential impact.

Topics They Care About

SaaS Growth
Drove AstrillVPN's MRR from $8M to $16. 6M in 30 months, demonstrating deep expertise in scaling subscription revenue.
Bypassing Censorship
Conceived StealthVPN, a proprietary technology specifically designed to bypass internet restrictions in countries like China, Russia, and the UAE.
Marketing in Restricted Regions
His core value proposition is successfully growing a business in challenging markets where top competitors often fail to operate.

Media Appearances

Arqam has no verified media appearances

Work History

1-2022
Director of Marketing at AstrillVPN
10-2017
Managing Director at MARZSocial
4-2016 - 1-2022
Chief Marketing Officer (CMO) at Taimur Ali Photography
12-2013 - 4-2016
Director at FrontQuest
7-2010 - 4-2016
Founding Team Member — Product, Operations & Growth at AstrillVPN

Education

2009 - 2011
Bachelor's degree from SKANS School Of Accountancy
2007 - 2008
Certified Accounting Technician CAT(UK) from SKANS School Of Accountancy

More Information

Social Presence :

Prographics :

Exp : 16 Location : London Area, United Kingdom Job Level : Mid-senior Designation : Director of Marketing at AstrillVPN
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Insights For Selling To Arqam

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending too much time on pleasantries
  • Be crisp while making the pitch
  • Make sure that you you respond to any queries from them quickly

DONT's

  • Avoid long winding pitches, stay objective
  • Do not give up if they are not convinced, try again with a different approach
  • Don’t try to be an alpha salesperson, give them equal space

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Arqam is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Arqam

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Arqam move?

  • Their decision making speed is somewhere in the middle.
  • Can Arqam take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Arqam

Personality Compatibility


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