Ashley James

Go-getter
DISC Type : d

Founder | Sales Marketing Manager at Grange & Cairn

Greater Newport Area, United Kingdom

Overview

Ashley James is the Founder of Grange & Cairn, specializing in helping advanced manufacturers gain a competitive edge. With over 13 years of B2B experience, he focuses on transforming their deep internal expertise into compelling content that builds market authority and drives commercial momentum, ensuring they win business earlier in the buying cycle.

He often draws parallels between his professional life and the world of competitive sports. Ashley is familiar with the mix of nerves and adrenaline that comes from competition, a feeling he finds re-emerges in high-stakes business meetings and when launching new ventures, providing him with a familiar buzz and focus.

Unique fact: Ashley compares the nervousness and excitement before a big sales meeting to the familiar feeling of competing in a sport.

Personality Overview

Vision Oriented

Decisive

Self-Confident

They respond well to confident salespeople.  They care equally about the product and its potential impact. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

Manufacturing Marketing
He helps advanced manufacturers translate their internal expertise into strategic visibility and content that resonates with B2B buyers.
B2B Buyer Journey
His core focus is helping companies engage customers earlier in the buying process to build trust, establish authority, and close deals faster.
LinkedIn Presence
He advocates for strong leadership visibility on LinkedIn, believing it's a critical trust signal for the majority of modern B2B buyers.

Media Appearances

Ashley has no verified media appearances

Work History

10-2023
Founder | Sales Marketing Manager at Grange & Cairn

Education

Ashley has no verified education history

More Information

Social Presence :

Prographics :

Exp : 2 Location : Greater Newport Area, United Kingdom Job Level : Leadership Designation : Founder | Sales Marketing Manager at Grange & Cairn
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Insights For Selling To Ashley

During A Call Or A Meeting

DO's

  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Stress on the business value that your product offers
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Do not give up if they are not convinced, try again with a different approach
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ashley is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Ashley

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Ashley move?

  • Their decision making speed is somewhere in the middle.
  • Can Ashley take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Ashley

Personality Compatibility


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