Ashley Makuh

Examiner
DISC Type : cs

Head of Marketing at CROSSMEDIA USA

New York, New York, United States

Overview

Ashley has no verified overview

Personality Overview

Status Quo Seeker

Process Oriented

Overcautious

They are always well-planned and adopt a systematic approach.  Being observant comes to them naturally. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Ashley has no verified topics they care about

Media Appearances

Ashley has no verified media appearances

Work History

1-2025
Head of Marketing at CROSSMEDIA USA
1-2024
Marketing and Communications Specialist at Consultant
5-2021 - 2-2024
Vice President, Global Marketing & Communications at Inizio Evoke
2-2019 - 5-2021
Vice President of Marketing & Business Development at Marina Maher Communications
12-2017 - 2-2019
Vice President Of Business Development at 5W Public Relations

Education

Bachelor of Arts from Marist University
Education details unavailable from Lorenzo de Medici, Firenze, Italy

More Information

Social Presence :

Prographics :

Exp : 8 Location : New York, New York, United States Job Level : Mid-senior Designation : Head of Marketing at CROSSMEDIA USA
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Insights For Selling To Ashley

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Expect them to be vague in response to your questions, ask firmly and pointedly

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ashley is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Ashley

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Ashley move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Ashley take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Ashley

Personality Compatibility


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