Ashley Nickelberry

Examiner
DISC Type : sc

Director, Midwest Sales & Marketing at TV One

Chicago, Illinois, United States

Overview

Ashley has no verified overview

Personality Overview

Unexpressive

Late Adopter

Process Oriented

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  They do not like taking risks at all and go for proven options in the end. Being observant comes to them naturally.

Topics They Care About

Ashley has no verified topics they care about

Media Appearances

Ashley has no verified media appearances

Work History

2-2024
Director, Midwest Sales & Marketing at TV One
3-2018 - 2-2024
Account Executive at TV One
12-2012 - 3-2018
S&O Strategist at BET NETWORKS
3-2011 - 12-2012
Strategy, Integrated Media at Burrell Communications
9-2009 - 3-2011
Media Buyer at Global Hue

Education

Bachelor of Business Administration - BBA from Fogelman College of Business & Economics, University of Memphis

More Information

Social Presence :

Prographics :

Exp : 19 Location : Chicago, Illinois, United States Job Level : Mid-senior Designation : Director, Midwest Sales & Marketing at TV One
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Insights For Selling To Ashley

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • Be firm in your communication and stay in control
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't rely on relationship building even if they act pleasantly
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ashley is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Ashley

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Ashley move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Ashley take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Ashley

Personality Compatibility


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