Avinash Kumar

Go-getter
DISC Type : d

Assistant Marketing Manager at KYCKART

New Delhi, Delhi, India

Overview

Avinash is an Assistant Marketing Manager at KYCKART, focusing on translating complex RegTech concepts like KYC and fraud prevention into engaging stories. A marketing graduate from Netaji Subhas University of Technology, he leverages his skills in content, growth, and AI to communicate trust in a highly regulated space.

Driven by an entrepreneurial spirit, Avinash co-founded school mate, a social media platform for young people which he developed for four years. He is deeply interested in the evolution of social media, questioning its current state and advocating for more authentic, human-centric online experiences.

Unique fact: He co-founded a social media startup with the ambitious goal of building a next-generation platform for youngsters.

Personality Overview

Direct & Candid

Self-Confident

Decisive

They don’t always try to control the conversation but neither do they like yielding it fully.  They can be nudged to make faster decisions by offering what they value. They care equally about the product and its potential impact.

Topics They Care About

Authentic Content Creation
He questions whether brands create content for people or just to feed algorithms, advocating for posts that provide real value.
RegTech Communication
His role involves simplifying complex concepts like KYC, KYB, and fraud prevention into clear and engaging stories for a broad audience.
Future of Social Media
He reflects on why social media feels more 'tiring' and 'heavy' now, showing an interest in its psychological and social impact.

Media Appearances

Avinash has no verified media appearances

Work History

1-2026
Assistant Marketing Manager at KYCKART
1-2020 - 6-2024
Co-Founder at school mate
3-2021 - 1-2023
Website Designer at Self-employed
6-2022 - 9-2022
Digital Marketing Intern at All India Human Rights Association (AIHRA)
11-2021 - 12-2021
Marketing Intern at Accrual Intelligence Manuals India Private Limited

Education

2020 - 2023
Bachelor of Business Administration - BBA from Department of Management Studies, NSUT

More Information

Social Presence :

Prographics :

Exp : 2 Location : New Delhi, Delhi, India Job Level : Middle Designation : Assistant Marketing Manager at KYCKART
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Insights For Selling To Avinash

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending too much time on pleasantries
  • Refer to testimonials from others in similar positions
  • Make sure that you you respond to any queries from them quickly

DONT's

  • Avoid long winding pitches, stay objective
  • Avoid repeating yourself or making generalizations
  • Don’t try to be an alpha salesperson, give them equal space

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Avinash is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Avinash

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Avinash move?

  • Their decision making speed is somewhere in the middle.
  • Can Avinash take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Avinash

Personality Compatibility


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