Badiya Nighat in

Badiya Nighat

Energizer · DISC type I
Lead Performance Creative Director at VideoForce.ai
📍 Washington, District of Columbia, United States

Badiya is a Digital Content Creator and Creative Director with over seven years of experience. As Lead Performance Creative Director at VideoForce. ai, she leads creative strategy for high-impact UGC ads. She holds a Bachelors degree from The London School of Economics and Political Science (LSE).

She is the founder and CEO of Aks Skin, a luxury Ayurvedic skincare brand. The brand is rooted in South Asian wisdom, blending ancestral beauty rituals with modern science. This venture reflects her passion for honoring cultural traditions through high-performance, ethically sourced products.

Badiya is building a luxury skincare brand inspired by the centuries-old wisdom passed down from her foremothers.

Read the full overview →
Experience
10 Years
Current Role
Lead Performance Creative Director
Job Level
Mid-senior
Location
Washington, District of Columbia, United States
Personality Overview

How Badiya shows up

Enthusiastic
Full Of Energy
Big Picture Person

They are friendly, approachable and love to make new connections. They are not always early adopters but can be pursuaded by leveraging strong relationships. They are always positive and upbeat, so take their promises with a pinch of salt.

Priorities

Topics Badiya cares about

UGC Ad Creative
As Lead Performance Creative Director, she spearheads the creation of user-generated content ads that drive client growth and agency scalability.
Ayurvedic Skincare
She founded Aks Skin, a luxury brand that blends ancestral South Asian beauty rituals with modern, clean beauty science.
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Career

Work history

7-2025
Lead Performance Creative Director
VideoForce.ai
3-2025 - 7-2025
Customer Success Manager
VideoForce.ai
1-2022
Founder and CEO
Aks Skin
1-2015
Content Creator
Freelance
12-2022 - 3-2025
Creative Director
UGC Factory
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
8-2008 - 9-2011
Bachelor's degree
The London School of Economics and Political Science (LSE)
Social presence
in
Behavioral profile

DISC profile (public)

I

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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