Barbara Horning in

Barbara Horning

Sharpshooter · DISC type DC
Sales And Marketing Specialist at Iaia
📍 San Francisco, California, United States

Barbara is a results-driven marketing account manager with over seven years of expertise in B2C and B2B direct mail. Holding a Mailpiece Design Professional Certification, she has a proven track record of improving efficiency and increasing profits on both the client and agency sides of the business.

Colleagues describe Barbara as hardworking, dedicated, and a fast learner. A Cum Laude graduate from Seton Hall University, she has a passion for fostering growth and has successfully mentored several project managers in her field. Her professional interests include technology leaders like Google and Adobe.

Unique fact: In a previous role, she grew the sales revenue of her top clients by an average of 61% from when she inherited the accounts.

Read the full overview →
Experience
8 Years
Current Role
Sales And Marketing Specialist
Job Level
Junior
Location
San Francisco, California, United States
Personality Overview

How Barbara shows up

Precise But Practical
Thorough Evaluator
ROI Driven

They do not care very much about building rapport or relationships. They are less concerned about the product and more about its potential impact. They like to stay in control of the negotiation or defining of the terms.

Priorities

Topics Barbara cares about

Direct Mail Strategy
Possesses deep, end-to-end expertise in direct mail, from campaign planning and production coordination to vendor purchasing and postage reconciliation.
Client Partnerships
Focuses on building strong client relationships and understanding customer requirements, leading to significant revenue growth and successful collaborations with clients like OneMain Financial.
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Career

Work history

10-2023
Sales And Marketing Specialist
Iaia
1-2022 - 9-2023
Assistant Account Executive
Gunderson Direct Inc.
12-2020 - 12-2021
Direct Mail Marketing Coordinator
SoFi
8-2017 - 10-2020
Account Manager, Preferred Accounts
MSI Marketing (Mailing Systems, Inc.)
1-2016 - 5-2016
Public Relations Intern
BHL Productions, Brittney H Levine
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2013 - 2017
Bachelor’s Degree
Seton Hall University
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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