Barbara L. in

Barbara L.

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President/Senior Counselor at Lezotte Miller Public Relations Inc.
📍 Lansing, Michigan, United States

Barbara Lezotte is the President and Senior Counselor at Lezotte Miller Public Relations Inc. , a firm she founded in 1995. A nationally accredited public relations counselor with over 25 years of experience, she specializes in crisis communication, media relations, and strategic planning. She holds a Masters degree from Michigan State University.

Barbara appears deeply invested in her professional community, frequently celebrating the milestones and successes of her peers and other local businesses. She actively attends industry awards, anniversaries, and small business meetings, demonstrating a strong commitment to her network.

After leaving a stable job, she successfully founded and has run her own public relations firm for nearly three decades.

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Experience
47 Years
Current Role
President/Senior Counselor
Location
Lansing, Michigan, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Barbara cares about

Crisis Communication
A core part of her professional services, she advises corporations, non-profits, and government agencies on navigating difficult communication challenges.
Media Strategy
She has authored publications on media strategy, explaining concepts like "paid vs. earned media" and what makes a story newsworthy to editors.
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Career

Work history

7-1995
President/Senior Counselor
Lezotte Miller Public Relations Inc.
6-1983 - 7-1995
President/Senior counselor
Publicom Inc.
1-1978 - 6-1983
Promotions Director
WVIC Radio
In the press

Media appearances

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Education
1986 - 1988
Master's degree
Michigan State University
Bachelor's degree
Michigan State University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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