Barry Smith in

Barry Smith

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AI & Data Ethics Advisor at Royal London Insurance
📍 London, England, United Kingdom

Barry Smith is the Managing Partner at Smith & Guinan Ltd. , with 30 years of experience in financial services across the UK, Benelux, and Germany. He is a specialist in applying data science and machine learning for risk management. He holds a degree in Politics from the University of Exeter.

He serves as a dedicated AI & Data Ethics Advisor for Royal London Insurance, guiding the firm on AI governance and responsible practices.

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Current Role
AI & Data Ethics Advisor
Location
London, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Barry cares about

Responsible AI
A core focus of his advisory work, demonstrated by his role at Royal London Insurance and his engagement with summits on the topic.
Financial Regulation
Specializes in assessing the impact of regulatory instruments like the EU AI Act, DORA, and Basel 3+ on financial institutions.
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Career

Work history

6-2025
AI & Data Ethics Advisor
Royal London Insurance
5-2025
Associate
Namaste Management
11-2023 - 7-2024
Responsible AI Advisor
PwC
2-2022 - 3-2025
Risk & Regulatory Affairs Advisor
NatWest Group
11-2020
Associate
Global PMI Partners
In the press

Media appearances

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Education
Politics
University of Exeter
BSc
Lancaster University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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