Bengi Tozeren, MBA

Captain
DISC Type : DS

Senior Consultant, Website & Digital Growth at Freelance

Greater Tampa Bay Area, United States

Overview

Bengi Tozeren is a digital growth leader with over 15 years of experience aligning data, web architecture, and marketing for SaaS and technology companies. She specializes in GTM strategies, Martech, and building intent-driven programs. Colleagues describe her as analytical, strategic, and exceptionally skilled in web strategy and SEO.

Outside of her digital marketing expertise, Bengi has a distinct passion for the culinary arts. She is a Certified Sommelier, indicating a sophisticated interest in wine, its study, and service—a unique blend of analytical and sensory skills.

Unique fact: Bengi is a Certified Sommelier through The Court of Master Sommeliers.

Personality Overview

Planner & Achiever

Dynamic But Sincere

Consummate Professional

Reading between the lines and seeing beyond your words comes naturally to them.  They are very professional in their approach and can weigh multiple perspectives together. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

AI in Sales
Her recent posts analyze how AI agents are compressing the enterprise sales funnel and changing how websites need to be designed for systems, not just people.
Digital Growth Strategy
Her career is focused on creating growth systems by aligning data, marketing operations, and website strategy for global enterprise, mid-market, and SMB customers.
Buyer Intent Data
She closely follows shifts in the martech landscape, such as G2's recent acquisitions, to analyze their impact on measuring and funding mid-funnel campaigns.

Media Appearances

Bengi has no verified media appearances

Work History

3-2025
Senior Consultant, Website & Digital Growth at Freelance
8-2023
Digital Marketing Team Lead - North America Growth at M-Files
1-2022 - 6-2023
Director, Digital Marketing at IDC
2019 - 2022
Director, Digital Marketing at Amzur Technologies, Inc
2016 - 2019
Director, Digital Marketing & Content Strategy at Brown & Brown Insurance

Education

2025 - 2025
Certificate Program (Sep - Nov 2025) from Northwestern University - Kellogg School of Management
Certificate Program from Case Western Reserve University

More Information

Social Presence :

Prographics :

Exp : 24 Location : Greater Tampa Bay Area, United States Job Level : Senior Designation : Senior Consultant, Website & Digital Growth at Freelance
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Insights For Selling To Bengi

During A Call Or A Meeting

DO's

  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • Use phrases like 'your team deserves', 'best in class' etc.
  • Come across as a trustworthy professional and be respectful, they usually know their game

DONT's

  • Don't go over them unless you are left with no other option
  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't take their patience for granted, avoid long-winding sermons

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bengi is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Bengi

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Bengi move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Bengi take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Bengi

Personality Compatibility


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