Benoit Roman

Critic
DISC Type : C

Sales Strategy Senior Analyst at Salesforce

Paris, Île-de-France, France

Overview

Benoit Roman designs and executes Salesforces go-to-market strategy for the French market, leveraging data to reshape coverage models and identify revenue opportunities. An ESSEC Business School graduate, his background includes operations strategy at Doctolib and private banking analysis at ODDO BHF, focusing on operational impact and growth.

During his studies, Benoit applied his analytical skills to a social-impact project, co-authoring a market study on urban agriculture for a local government. This initiative focused on creating social links and promoting local dynamism, reflecting an interest in community-focused development.

In a previous role at Doctolib, he implemented a new telephony system that saved the company €1 million in just six months.

Personality Overview

Information Seeker

Negotiator

Precise

They are quite likely to negotiate on pricing or other key terms.  They like to take decisions independently and do not seek others' support often. They don’t appreciate bells and whistles unless backed by data.

Topics They Care About

GTM Strategy
He leads the end-to-end redesign of go-to-market strategy for Salesforce in France, aligning over 200 sales professionals behind new coverage models.
Operational Efficiency
Demonstrated expertise by introducing new systems at Doctolib that saved €1M in six months and significantly boosted service KPIs across France, Germany, and Italy.
Data-Driven Sales
Focuses on turning data into action by reshaping territory models, surfacing missed revenue, and scaling effective strategies to help sales leadership execute smarter.

Media Appearances

Benoit has no verified media appearances

Work History

5-2024
Sales Strategy Senior Analyst at Salesforce
9-2022 - 5-2024
Operations Strategy Analyst at Doctolib
9-2021 - 12-2021
Market Research Analyst at Businesscoot
1-2021 - 7-2021
Private Banking Analyst at ODDO BHF
1-2020 - 6-2020
Business Operations & Marketing Analyst at finfrog

Education

2017 - 2021
Master's degree from ESSEC Business School
2020 - 2020
Certificate Course from The London School of Economics and Political Science (LSE)

More Information

Social Presence :

Prographics :

Exp : 4 Location : Paris, Île-de-France, France Job Level : Junior Designation : Sales Strategy Senior Analyst at Salesforce
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Insights For Selling To Benoit

During A Call Or A Meeting

DO's

  • Be ready for penetrating questions and critical examination of your pitch
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Benoit is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Benoit

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Benoit move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Benoit take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Benoit

Personality Compatibility


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