Bert Hedeman

Questioner
DISC Type : c

Managing Partner at HWP Consulting

Amersfoort, Utrecht, Netherlands

Overview

Bert Hedeman is a Partner at HWP Consulting, specializing in project and program management. A prolific author of guides on PRINCE2 and IPMA, he holds an M. Sc. from Delft University of Technology. He leverages his expertise as a lead trainer, university lecturer, and P3M3 assessor, shaping industry best practices.

Driven by a passion for connecting theory with practice, Berts perspective is shaped by significant international experience, including seven years managing projects in Saudi Arabia and Sri Lanka. This background has given him a deep understanding of navigating different cultures in complex project environments.

Unique fact: Bert explores unconventional project dynamics, having written and spoken about the topic of "projectsabotage".

Personality Overview

Not Easily Convinced

Cautious & Analytical

Systematic

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to do thorough analysis of any situation. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

PM Publications
He is a prolific author of official books and exam preparation guides for project management certifications like IPMA and PRINCE2, with multiple titles published recently.
Bridging Theory & Practice
He states his core motivation is connecting academic theory with real-world application, a theme central to his work as a trainer, consultant, and university lecturer.
IPMA Certification Standards
Deeply involved with the IPMA certification body as a corrector and assessor, he also co-authors the official courseware and exam preparation materials.

Media Appearances

Bert has no verified media appearances

Work History

1-2017
Managing Partner at HWP Consulting
1-2015
Corrector at IPMA Certificering, Nieuwegein at IPMA Certificering
1-2012
Lecturer at Master Project Management / HU University of Applied Sciences Utrecht
7-2010 - 12-2016
Managing Partner at Hedeman Consulting
1-1998 - 6-2010
Managing partner at Insights International

Education

1975 - 1978
M.A. from Interfacilteit Bedrijfskunde
1969 - 1978
M.Sc. from Delft University of Technology

More Information

Social Presence :

Prographics :

Exp : 27 Location : Amersfoort, Utrecht, Netherlands Job Level : N/A Designation : Managing Partner at HWP Consulting
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Insights For Selling To Bert

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bert is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Bert

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Bert move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Bert take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Bert

Personality Compatibility


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