Bertrand G.

Sharpshooter
DISC Type : CD

Founder at Elenxa

Canada

Overview

Bertrand G. is a tech founder creating compliance-first products at Elenxa and AssetsWaves, specializing in AI-driven risk intelligence and tokenization infrastructure. He holds a Masters degree from Université de La Réunion and is described by colleagues as an innovative, hard-working, and creative entrepreneur.

Outside of his tech ventures, Bertrand is actively involved in tennis. He holds certifications from Tennis Canada for the officials code of conduct and respect in sport, suggesting a passion for the sport that extends to officiating or coaching.

He focuses on building auditable rails—evidence, controls, and process—so institutions can confidently adopt new technologies.

Personality Overview

Rigorous & Demanding

Fast But Analytical

Thorough Evaluator

They are very proud of what they do.  They like to act fast and expect others to do the same. More than the product, they care about the effectiveness of the product.

Topics They Care About

Compliance-First AI
As the founder of Elenxa, he builds AI tools that flag risky marketing claims and enforce evidence-based validation to ensure regulatory compliance.
RWA Tokenization
He is building tokenization infrastructure through his company AssetsWaves and serves as a Regional Ambassador for the Real World Asset tokenization platform, Blocksquare.
Ethical AI
He shows a strong interest in privacy-first AI, championing ethical alternatives that prioritize data rights and avoid a "scrape everything" approach.

Media Appearances

Bertrand has no verified media appearances

Work History

1-2026
Founder at Elenxa
1-2024
Co-Founder & CEO at AssetsWaves
1-2024 - 8-2025
Regional Ambassador at Blocksquare
9-2023 - 5-2025
Lecturer at Collège Universel
4-2018 - 10-2024
Founder at Venom | Organic Growth Agency

Education

Master's degree from Université de La Réunion

More Information

Social Presence :

Prographics :

Exp : 7 Location : Canada Job Level : Leadership Designation : Founder at Elenxa
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Insights For Selling To Bertrand

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Be respectful but crisp

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Avoid being a storyteller and don’t try to oversell
  • Do not back off when challenged, respond with a confident, objective answer instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bertrand is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Bertrand

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Bertrand move?

  • They can take decisions very fast if you manage to convince them.
  • Can Bertrand take some risk or not?

  • The risks don’t matter much to them.

You And Bertrand

Personality Compatibility


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