Beth Morgan Callender

Judge
DISC Type : Dc

Marketing Director at Centric Infrastructure Group

Dallas, Texas, United States

Overview

Beth has no verified overview

Personality Overview

Generally Skeptic

Fast But Wary

Quality Focused

They like to move fast and expect the same from others.  They are not always relationship oriented. More than the product, they care about the impact of the product.

Topics They Care About

Beth has no verified topics they care about

Media Appearances

Beth has no verified media appearances

Work History

11-2021
Marketing Director at Centric Infrastructure Group
8-2019 - 9-2021
Business Development, Wealth Management at Northwestern Mutual
6-2013 - 6-2019
Assistant Vice President, Corporate Banker at Frost Bank
11-2011 - 12-2012
Collegiate President at Tri Delta
8-2008 - 12-2008
Structure & Design Intern at HKS

Education

2009 - 2013
BBA from The University of Texas at Austin
2006 - 2009
Education details unavailable from Lake Highlands High School

More Information

Social Presence :

Prographics :

Exp : 13 Location : Dallas, Texas, United States Job Level : Mid-senior Designation : Marketing Director at Centric Infrastructure Group
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Insights For Selling To Beth

During A Call Or A Meeting

DO's

  • Objectively showcase the impact that your product creates
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Be respectful but crisp

DONT's

  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Avoid being too verbose

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Beth is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Beth

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Beth move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Beth take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Beth

Personality Compatibility


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