Bibi Jorissen in

Bibi Jorissen

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Co-Founder, CEO at umob
📍 Rotterdam, South Holland, Netherlands

Bibi Jorissen is the Founder and CEO of umob, a Mobility as a Service (MaaS) platform connecting Europes transportation options. With dual Masters degrees from Tilburg University, she leads umobs mission to redefine urban mobility. People who have worked with her often call her ambitious, analytical, and a strong leader.

She is passionate about the intersection of technology and sustainability, driven to create positive change and find sustainable solutions through a strong market approach. An avid learner, she is motivated to succeed at every challenge she undertakes, focusing her efforts on creating a more sustainable future.

Bibi was recently featured in "The Zag List" as one of the top 100 mobility changemakers for her work in the industry.

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Experience
7 Years
Current Role
Co-Founder, CEO
Job Level
Leadership
Location
Rotterdam, South Holland, Netherlands
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Bibi cares about

Sustainable Mobility
Her career is focused on sustainability, from inventing a carbon-lowering used car program at GM to now leading a shared mobility platform to reduce private car ownership.
MaaS Platform Growth
Actively focused on making umob the fastest-growing MaaS platform in Europe, recently overseeing the company's expansion and launch in London.
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Career

Work history

11-2023
Co-Founder, CEO
umob
11-2022 - 11-2023
Co-Founder, General Manager
umob
1-2021 - 12-2022
Manager NL, Public Fleet (b2c) & Public Affairs
Greenwheels
7-2016 - 4-2017
Recruiter
YoungCapital
2-2016 - 7-2016
Graduate Student Intern
YoungCapital
In the press

Media appearances

Bibi Jorissen's Journey with Umob and the Future of MaaS. Featured in Spotify
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Bibi Jorissen's Journey with Umob and the Future of MaaS. Featured in Upright Rotterdam Podcast
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Education
2019 - 2020
MSc Marketing Management
Tilburg University
2018 - 2019
MSc Strategic Management
Tilburg University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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