Bill Magnuson in

Bill Magnuson

Commander · DISC type D
Co-founder, CEO at Braze
📍 New York, New York, United States

As the Co-founder and CEO of Braze, Bill Magnuson leads a prominent customer engagement platform. A graduate of MIT with a Masters in EECS, he leveraged early experience at Google and Bridgewater to co-found Braze, pioneering mobile-first customer relationships long before the market matured.

Outside of his professional life, Bills background includes active participation in the MIT Debate Team, suggesting a strong interest in argumentation and persuasive communication. His education also involved membership in several academic and social organizations, including Theta Chi, Eta Kappa Nu, and Tau Beta Pi.

Bill co-founded Braze after he and his co-founder won the 2011 TechCrunch Disrupt Hackathon, which he reportedly joined as a last-minute stand-in.

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Experience
16 Years
Current Role
Co-founder, CEO
Job Level
Leadership
Location
New York, New York, United States
Personality Overview

How Bill shows up

Impact-Driven
Strong-Willed
Decisive

More than the product, they care about the impact of the product. They prefer to be the ones controlling the conversation or defining the terms. They like to move fast and expect the same from others.

Priorities

Topics Bill cares about

Durable Company Growth
Often speaks about building a "generational company" that can endure market shifts by focusing on long-term value creation rather than short-term hype.
Mobile-First Engagement
Founded Braze on the conviction that mobile would transform business, believing in the power of first-party data relationships to create value for brands and consumers.
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Career

Work history

1-2017
Co-founder, CEO
Braze
7-2011 - 12-2016
Co-founder, CTO
Braze
3-2010 - 8-2011
Software Engineer
Bridgewater Associates
6-2009 - 2-2010
Software Engineer [Intern]
Google
In the press

Media appearances

Braze (BRZE) CEO on 30% Revenue Surge from AI – Future Growth. Featured in Apple Podcasts (Schwab Network)
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Inside Braze's blitz to $500M in CARR – In Depth. Featured in Spotify
+13 more appearances Login to view media
Education
2005 - 2009
Masters in EECS
Massachusetts Institute of Technology
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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