BJ McCaslin
Questioner · DISC type cBJ McCaslin is a serial CPG entrepreneur with over 20 years of experience building innovative beverage brands. He has a track record of successful exits, including the acquisition of his companies by Vita Coco and a private family office. He holds a B. S. from Illinois State University and also played football at the University of Kentucky.
Beyond his entrepreneurial ventures, BJ has a strong passion for public policy and has served as an advocate for at-risk youth. In his youth, he was a multi-sport athlete, playing baseball, basketball, and football. In 2022, he translated his interest in public service into a run for the Illinois House of Representatives.
He once developed and imported an esoteric spirit from India distilled from the cashew apple.
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While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. It is quite likely of them to ask for pricing or other concessions.
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Work history
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DISC profile (public)
Calculativeness (C)
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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