Bonnie Lee

Questioner
DISC Type : c

Senior Marketing Manager at Dexcom

San Diego, California, United States

Overview

Bonnie has no verified overview

Personality Overview

Price-Sensitive

Cautious & Analytical

Not Easily Convinced

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to fully evaluate every situation.

Topics They Care About

Bonnie has no verified topics they care about

Media Appearances

Bonnie has no verified media appearances

Work History

3-2024
Senior Marketing Manager at Dexcom
10-2021 - 3-2024
Marketing Manager at Dexcom
6-2019 - 10-2021
Associate Marketing Manager at Mattel, Inc.
6-2018 - 8-2018
MBA Summer Associate - Consumer Marketing at Johnson & Johnson
7-2017 - 5-2019
MBA Candidate at University of Southern California - Marshall School of Business

Education

2017 - 2019
Master of Business Administration - MBA from USC Marshall School of Business
2008 - 2012
Bachelor of Arts from University of California, Berkeley

More Information

Social Presence :

Prographics :

Exp : 9 Location : San Diego, California, United States Job Level : Middle Designation : Senior Marketing Manager at Dexcom
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Insights For Selling To Bonnie

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bonnie is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Bonnie

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Bonnie move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Bonnie take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Bonnie

Personality Compatibility


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