Brad Dubrowsky

Examiner
DISC Type : sc

Founder & Chief Creative Officer at Thumb United

Boca Raton, Florida, United States

Overview

Brad is the Founder and Chief Creative Officer of Thumb United, a mission-based apparel brand. With decades of experience, he is a creative visionary who grew up in the fashion industry, learning the business from his father in New Yorks Garment District before attending the University of Miami.

As a father of two sons, Brad is passionate about promoting digital wellness and safety. His current venture was inspired by a desire to combat distracted driving by designing clothing that encourages people to put their phones away and be more present in their daily lives.

Unique fact: Brads first company, Thumbworld Productions, was founded with a mission to end bullying by creating original characters and stories for youth culture.

Personality Overview

Process Oriented

Tough To Convince

Unexpressive

Being observant comes to them naturally.  They tend to be clear about their needs and limitations and are unlikely to promise too much. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Mission-Driven Brands
He has founded two companies with social missions at their core: anti-bullying with Thumbworld Productions and promoting digital wellness with Thumb United.
Digital Wellness
His company, Thumb United, is built around the concept of encouraging people to unplug from their devices and engage with the world around them.
Distracted Driving Prevention
As a father, he is personally motivated to address the dangers of texting and driving, which was a primary inspiration for his apparel line.

Media Appearances

Brad has no verified media appearances

Work History

3-2015
Founder & Chief Creative Officer at Thumb United
10-2006
Founder & Chief Creative Officer at Thumbworld Productions

Education

Education details unavailable from University of Miami

More Information

Social Presence :

Prographics :

Exp : 19 Location : Boca Raton, Florida, United States Job Level : Leadership Designation : Founder & Chief Creative Officer at Thumb United
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Insights For Selling To Brad

During A Call Or A Meeting

DO's

  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Ask them which other stakeholders would be important for this purchase decision

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't be very accepting if that is your natural style, stay firm
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brad is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Brad

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Brad move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Brad take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Brad

Personality Compatibility


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