Brandon Fricke

Questioner
DISC Type : c

SVP, Corporate Development & Ventures - Growth Partnerships at iHeartMedia

Nashville, Tennessee, United States

Overview

Brandon Fricke is the SVP of Ventures & Corporate Development at iHeartMedia, where he focuses on growth partnerships with emerging brands. His career began in sports management, working with professional athletes at firms like Vanguard Sports Group, and he holds an NFLPA Certified Contract Advisor certification.

Originally a college football quarterback at Central Michigan University, he pursued a career in athlete marketing and representation after earning a Masters from Arizona State University. He is known for his transition from the sports world to corporate venture capital, leveraging his background to identify and foster new business opportunities.

Before his career in sports and media, Brandon was a police officer for nearly a decade.

Personality Overview

Value Seeker

Cautious & Analytical

Systematic

It is quite likely of them to ask for pricing or other concessions.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to do thorough analysis of any situation.

Topics They Care About

Venture Partnerships
His role at iHeartMedia is centered on corporate development and forging partnerships with growth-stage companies, as seen with investments in Hello Divorce and Health-Ade.
Emerging Brands
He actively invests in and supports emerging consumer brands, demonstrating a focus on identifying and scaling new market entrants through strategic media partnerships.
Fintech & Retail Tech
Attends major industry events such as Fintech Meetup and Shoptalk, indicating a professional interest in tracking innovations within these technology sectors.

Media Appearances

Brandon has no verified media appearances

Work History

1-2024
SVP, Corporate Development & Ventures - Growth Partnerships at iHeartMedia
8-2022 - 1-2024
Growth Partnerships, iHeartMedia Corporate Development & Ventures at iHeartMedia
2-2020 - 8-2022
Account Executive at iHeartMedia
4-2015 - 3-2019
Assistant Director, Football Operations at Vanguard Sports Group, LLC
3-2014 - 2-2015
Associate of Football & Athlete Marketing at Prime Athletes

Education

2012 - 2013
Master's of Science from W. P. Carey School of Business – Arizona State University
2010 - 2012
Bachelor of Applied Arts from Central Michigan University

More Information

Social Presence :

Prographics :

Exp : 11 Location : Nashville, Tennessee, United States Job Level : Leadership Designation : SVP, Corporate Development & Ventures - Growth Partnerships at iHeartMedia
URL has been copied!

Insights For Selling To Brandon

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brandon is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Brandon

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Brandon move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Brandon take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Brandon

Personality Compatibility


Other iHeartMedia Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.