Brandon Helrich in

Brandon Helrich

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Executive Director, The Content Collective at Omnicom Media Group
📍 New York City Metropolitan Area, United States

Brandon is a strategic leader with over 15 years of experience in media partnerships and culture-driven marketing. As Executive Director at Omnicoms The Content Collective, he has led campaigns for global brands like The Home Depot and P&G. He holds a BS from Florida State University.

He appears to be a supportive and positive leader, often sharing job opportunities to help creative professionals advance their careers and publicly endorsing colleagues as "super creative" and "good humans." He is focused on building and nurturing talent within his team.

Unique Fact: Brandon served as a judge for the 2026 ANA Reggie Brand Catalyst Awards, recognizing excellence in brand activation.

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Experience
18 Years
Current Role
Executive Director, The Content Collective
Job Level
Senior
Location
New York City Metropolitan Area, United States
Personality Overview

How Brandon shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Brandon cares about

Branded Content
He leads The Content Collective, orchestrating major branded content campaigns for clients like The Home Depot and Ancestry to drive brand storytelling.
Streaming & Commerce
He has spoken on transforming streaming audiences and believes shoppable technology is key to turning brand storytelling into immediate sales impact.
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Career

Work history

1-2025
Executive Director, The Content Collective
Omnicom Media Group
1-2022 - 1-2025
Group Director, The Content Collective
Omnicom Media Group
6-2019 - 1-2022
Director, Creative Strategy - NBCU Creative Partnerships
NBCUniversal Media, LLC
6-2018 - 6-2019
Director, Advertising Partnerships
A+E Networks
2-2016 - 6-2018
Senior Manager, Ad Sales Partnerships
A+E Networks
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2010 - 2012
GRADUATE SCHOOL OF BUSINESS
Fordham University
2002 - 2006
BS
Florida State University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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