Brandon Katz

Inquirer
DISC Type : dc

Head of Marketing/ Content lead at Orderly Network

City of Cape Town, Western Cape, South Africa

Overview

Brandon is the Head of Marketing at Orderly Network, a leading decentralized trading infrastructure platform. He is an entrepreneur with a history of founding companies in South Africa and has been pivotal in scaling Orderlys growth. Colleagues describe him as innovative, hardworking, and proactive.

An early crypto adopter, Brandon first used Bitcoin in 2013 for in-game payments. His journey includes ventures in homeware imports, digital photo-booths, and leading marketing for a sustainable finance blockchain. He is passionate about blockchains potential for impact investments and identifies as a "Maker of Memes. "

Unique fact: He delved into cryptocurrencies in 2013 to handle cross-border payments within a game, years before the mainstream crypto boom.

Personality Overview

Hard To Convince

Upfront

Demanding

They don’t always try to control the conversation but neither do they like yielding it fully.  They care equally about the product and its potential impact. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Web3 Marketing
As Head of Marketing, he has scaled Orderly Network to a top protocol by volume and speaks publicly on how crypto marketing differs from traditional methods.
Decentralized Trading
His work focuses on providing unified order book infrastructure for dApps, helping onboard over 200 DEXs to the Orderly Network ecosystem.
Entrepreneurship
He has a history as a founder, having started a homeware import business in South Africa and a digital photo-booth company.

Media Appearances

Brandon has no verified media appearances

Work History

4-2023
Head of Marketing/ Content lead at Orderly Network
4-2023 - 4-2024
Product Marketing Manager at Orderly Network
3-2022 - 4-2023
Marketing Director at Palm Digital
1-2022 - 11-2024
Content Writer at BanklessDAO
11-2021 - 11-2022
Head of Marketing at ixo

Education

2006 - 2009
Bachelor's degree from University of the Witwatersrand
2016 - 2016
Search Engine Optimization from University of Cape Town

More Information

Social Presence :

Prographics :

Exp : 11 Location : City of Cape Town, Western Cape, South Africa Job Level : Mid-senior Designation : Head of Marketing/ Content lead at Orderly Network
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Insights For Selling To Brandon

During A Call Or A Meeting

DO's

  • Make sure that you you respond to any queries from them quickly
  • Stress on the business value that your product offers
  • Get to the point quickly instead of spending too much time on pleasantries

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Avoid long winding pitches, stay objective
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brandon is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Brandon

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Brandon move?

  • Their decision making speed is somewhere in the middle.
  • Can Brandon take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Brandon

Personality Compatibility


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