Brendan McCafferty

Energizer
DISC Type : I

VP of Strategy, Sales and Marketing at ExamWorks Special Services

Lithia, Florida, United States

Overview

Brendan has no verified overview

Personality Overview

Enthusiastic

Believer

Informal

They are not always early adopters but can be pursuaded by leveraging strong relationships.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are friendly, approachable and love to make new connections.

Topics They Care About

Brendan has no verified topics they care about

Media Appearances

Brendan has no verified media appearances

Work History

1-2024
VP of Strategy, Sales and Marketing at ExamWorks Special Services
1-2023
Vice President of Sales, Account Management and Marketing at ExamWorks
9-2020 - 1-2023
Director of Sales and Marketing at ExamWorks
8-2019 - 9-2020
Sr. Director of Account Management at Care Services, LLC
1-2015 - 8-2019
SVP Regional Sales and Account Management at Optum

Education

1989 - 1993
Education details unavailable from University of Central Florida
1990 - 1990
Mouseters from Walt Disney World College Program

More Information

Social Presence :

Prographics :

Exp : 20 Location : Lithia, Florida, United States Job Level : Senior Designation : VP of Strategy, Sales and Marketing at ExamWorks Special Services
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Insights For Selling To Brendan

During A Call Or A Meeting

DO's

  • Do some small talk, ask them how things are going on their side
  • Talk anecdotally about the customer experience that your product offers
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Avoid cutting into their flow
  • Don’t assume a yes just because they have not said no
  • Avoid ifs and buts, don’t talk too much about the risks etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brendan is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Brendan

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Brendan move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Brendan take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Brendan

Personality Compatibility


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