Brendan McCarthy

Pioneer
DISC Type : isd

Vice President / Chief Marketing Officer at Ballyhoo Hospitality

Greater Chicago Area, United States

Overview

Brendan has no verified overview

Personality Overview

Friendly But Fast

Dynamic But Sincere

Decisive But Friendly

They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed  If they are convinced, they can become very strong champions for your product They have the unique ability to win both love and respect from their team (or outsiders)

Topics They Care About

Brendan has no verified topics they care about

Media Appearances

Brendan has no verified media appearances

Work History

7-2022
Vice President / Chief Marketing Officer at Ballyhoo Hospitality
1-2021 - 6-2022
National Director of Sales, Marketing & Revenue Management at KemperSports
7-2013 - 1-2021
National Director of Sales, Marketing at KemperSports
8-2009 - 7-2013
Regional Sales and Marketing Director at KemperSports
10-1997 - 7-2009
Director of Marketing at Vail Resorts

Education

1998 - 2000
MBA from University of Denver - Daniels College of Business
1993 - 1997
BSBA from University of Denver

More Information

Social Presence :

Prographics :

Exp : N/A Location : Greater Chicago Area, United States Job Level : N/A Designation : Vice President / Chief Marketing Officer at Ballyhoo Hospitality
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Insights For Selling To Brendan

During A Call Or A Meeting

DO's

  • During followups, use calls or text if needed, they should be fine
  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal during the early interactions even if they are being so themselves
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brendan is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Brendan

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Brendan move?

  • They are generally fast movers and can take quick decisions
  • Can Brendan take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Brendan

Personality Compatibility


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