Brian Brorsbøl

Inquirer
DISC Type : cd

Chief Executive Officer at Apoteka

Copenhagen, Capital Region of Denmark, Denmark

Overview

Brian Brorsbøl is the CEO of Apoteka, leading the digital transformation of pharmacy services in Denmark. He has a strong background in scaling technology companies, particularly in SaaS and e-commerce, built upon a foundation in software engineering and business administration from Copenhagen Business School. Colleagues describe him as a dedicated, user-focused leader and an excellent team player.


He is a Red Dot and IF Product Design award winner for his work on the Sennheiser Speakerphone Series and holds patents for a microphone boom and an intelligent softphone interface.

Personality Overview

Hard To Convince

Demanding

ROI Conscious

They don’t always try to control the conversation but neither do they like yielding it fully.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They respond well to confident salespeople.

Topics They Care About

Digital Healthcare
As CEO of Apoteka, he is focused on reinventing pharmacy and making prescription medication more convenient and accessible through technology.
SaaS Growth
He has a proven track record of scaling SaaS businesses, demonstrated through his leadership and P&L management as CEO of Salary and CCO at Ageras Group.
Product Innovation
His background includes product management, multiple patents, and winning prestigious design awards, reflecting a passion for creating user-centric products.

Media Appearances

Brian has no verified media appearances

Work History

1-2024
Chief Executive Officer at Apoteka
3-2023 - 1-2024
CCO at Ageras Group
8-2022 - 3-2023
Interim CEO @ Zervant by Ageras at Ageras Group
8-2022 - 3-2023
Interim CEO at Zervant
8-2021 - 5-2023
CEO @ Salary by Ageras 2019-2023 (Aquired by Ageras Aug. 2021) at Ageras Group

Education

2007 - 2011
Business Administration from Copenhagen Business School
Board Certificate from Board Company

More Information

Social Presence :

Prographics :

Exp : 25 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : Leadership Designation : Chief Executive Officer at Apoteka
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Stress on the business value that your product offers
  • Make sure that you you respond to any queries from them quickly
  • Highlight the competitive differentiation of your product

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Refrain from asking too many questions
  • Don’t expect them to change their mind quickly if they say no once

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Brian

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • Their decision making speed is somewhere in the middle.
  • Can Brian take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Brian

Personality Compatibility


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