Brian Seifert

Supporter
DISC Type : s

Regional Sales Director at CBTS

Loveland, Ohio, United States

Overview

Brian Seifert is a transformational sales leader with over 20 years of experience driving revenue growth in competitive global markets, specializing in SaaS, AI integration, and cybersecurity. He holds a Master of Science in Leadership and Organizational Change and is skilled in building high-performing teams to exceed goals.

Outside of his professional life, Brian is committed to community involvement and philanthropy. He actively participates in and promotes charity events, particularly those aimed at supporting important causes like cancer research, and values being part of organizations that prioritize giving back to the community.

He is proud to be part of a company and team that prioritizes giving back to important causes.

Personality Overview

Procedural

Risk-averse

Thoughtful In Approach

They prefer to follow rules and procedures.  They get along well with all people. They are unlikely to become strong champions as they don't prefer pushing other people.

Topics They Care About

Building Sales Teams
His career focus is on being a transformational sales leader and building high-performing teams that consistently achieve over 100% of their goals.
AI & SaaS Solutions
His professional headline highlights a specific focus on SaaS and AI Integration, indicating this is a key area of his expertise and interest.
Cancer Research Support
He recently posted about his pride in attending a charity event hosted by Huntington National Bank to support cancer research.

Media Appearances

Brian has no verified media appearances

Work History

1-2026
Regional Sales Director at CBTS
1-2025 - 1-2026
Privatier at Self Employed
8-2016 - 1-2025
Senior Director, Sales at Lumen Technologies
8-2003 - 7-2016
Strategic Sales Director at AT&T

Education

Bachelor of Arts (B.A.) from Wittenberg University
Master of Science - MS from Northern Kentucky University

More Information

Social Presence :

Prographics :

Exp : 22 Location : Loveland, Ohio, United States Job Level : Mid-senior Designation : Regional Sales Director at CBTS
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Use phrases like ‘others say that’, ‘zero risk in’, ‘seen proof of’ etc.
  • Focus your pitch on the impact that you could help them have on their organization
  • Show willingness to accommodating their needs or requests

DONT's

  • Avoid saying anything that sounds like a risky proposition
  • Don’t rush them to make quick decisions
  • Don’t use phrases like ‘there might be’, ‘we haven’t yet’, ‘latest technology’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Low-risk, go-ahead from other stakeholders and successful evaluation as per process matter the most to them.
  • Will you ever get a clear answer from Brian

  • They don’t say no very often, and can take you around in circles sometimes.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • They do not like to rush and can be quite slow in their decision making.

  • Can Brian take some risk or not?

  • They rarely take risks and prefer making decisions supported by others.

You And Brian

Personality Compatibility


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