Brian Wakeham

Enigma
DISC Type : icd

Corporate Treasurer at Iron-shore

London, England, United Kingdom

Overview

Brian is a semi-retired banking professional with extensive experience as a Senior Manager in customer services for a large foreign bank. Specializing in SWIFT, trade finance, and treasury support, he is described by colleagues as professional and reliable. He attended St Andrews College in South Africa.

Beyond his finance career, Brian has been deeply involved in his local community. He has served as a Churchwarden and Treasurer for St John the Apostle Church in Whetstone, London, demonstrating a strong commitment to community service.

Unique fact: He applied his financial and management skills to serve his local community as a church treasurer.

Personality Overview

Persuasive & Assertive

Friendly Yet Blunt

Fast Follower

They are generally strong communicators and are not easy to convince.  They are likely to ask many questions and look heavily for supporting proof as well as information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing

Topics They Care About

Trade Finance
Has significant experience in trade finance support, including documentary credits, collections, and commercial loans, and is proficient in systems like Eximbills.
SWIFT & Payments
Managed SWIFT payment environments and retail payments as a Senior Manager in customer services for a large international bank.
Treasury Operations
Previously served as a Corporate Treasurer at Iron-shore and lists treasury support among his core specialties, indicating a deep understanding of corporate treasury functions.

Media Appearances

Brian has no verified media appearances

Work History

12-2023
Corporate Treasurer at Iron-shore
Churchwarden at St John the Apostle Church, Whetstone
8-2009 - 12-2013
Loans & Trade Finance Officer at Bank Saderat plc., London
4-2007 - 11-2008
Officer at Melli Bank plc., London
6-2003 - 4-2007
Independent Consultant at Loryan

Education

1963 - 1966
Matriculation from St Andrew's College, Grahamstown, South Africa
1955 - 1962
Education details unavailable from Monterey Preparatory School, Constantia, Cape Town

More Information

Social Presence :

Prographics :

Exp : 11 Location : London, England, United Kingdom Job Level : N/A Designation : Corporate Treasurer at Iron-shore
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary
  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them
  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.

DONT's

  • Avoid making offhand commitments, understand the root of their concerns first
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Brian

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Brian take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Brian

Personality Compatibility


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