Brian Yoon

Critic
DISC Type : C

Chief Executive Officer at The Song

Atlanta, Georgia, United States

Overview

Brian has no verified overview

Personality Overview

Information Seeker

Precise

Objective Thinker

Unless the value is proven by data, they are unlikely to value fancy features.  They like to do things independently and don’t look for support from others. They choose to analyze logically and value facts to emotions.

Topics They Care About

Brian has no verified topics they care about

Media Appearances

Brian has no verified media appearances

Work History

9-2023
Chief Executive Officer at The Song
1-2022
Advisor on SME payments system and industry designated by Alpha Sight, UK-based research firm at AlphaSights
1-2022 - 8-2023
Head of Global Alternative Investments Team at Shinhan Bank
2-2021 - 1-2022
Head Of Global IB Strategy at Shinhan Financial Group Co., Ltd.
7-2016 - 2-2021
CFO, Director Of Business Development and Digital Strategy at Shinhan Bank India

Education

2010 - 2012
Master of Business Administration - MBA from SMU Cox School of Business
Bachelor of Science - BS from Korea University

More Information

Social Presence :

Prographics :

Exp : 20 Location : Atlanta, Georgia, United States Job Level : Leadership Designation : Chief Executive Officer at The Song
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Tell them what ROI they can expect
  • Be formal and objective, they will appreciate it more
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Do not use very emotional or colorful language
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Brian

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Brian take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Brian

Personality Compatibility


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