Britt Prendergast

Enthusiast
DISC Type : i

Freelance Media at Freelance

Canada

Overview

Britt Prendergast is a versatile media professional and Weather Specialist for Global News Morning Edmonton. A Deans List graduate from NAITs broadcasting program, her career spans radio, television, and sports marketing, including roles at CTV, TSN1260, and managing communications for the CEBL Champion Edmonton Stingers, where she earned a championship ring.

Personality Overview

Story Driven

Consensus Focused

Amiable & Agreeable

Unlike D or C types, they are convinced more by stories and testimonials.  They are generally friendly, so be careful when relying on their word. They prefer to build relationships rather than staying totally transactional.

Topics They Care About

Broadcast Media
Her career is built on roles in television and radio, including positions as a news anchor, on-air personality, producer, and weather specialist for major networks.
Sports Marketing
Managed marketing and communications for the 2021 CEBL Champion Edmonton Stingers and worked in digital production for the WHL's Calgary Hitmen.
Professional Sports
An avid sports fan, particularly of fantasy football and the Minnesota Vikings. Her career began with the WHL's Kelowna Rockets and she considers sports her dream career.

Media Appearances

Britt has no verified media appearances

Work History

4-2024
Freelance Media at Freelance
1-2023 - 2-2024
On Air Talent at CTV News
6-2022 - 2-2024
Producer/ On Air Personality at Bell Media
9-2021 - 3-2022
Manager of Marketing and Communications at Edmonton Stingers
4-2021 - 9-2021
Communications Coordinator at Edmonton Stingers

Education

2013 - 2015
Television Broadcasting from NAIT (Northern Alberta Institute of Technology)

More Information

Social Presence :

Prographics :

Exp : 10 Location : Canada Job Level : N/A Designation : Freelance Media at Freelance
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Insights For Selling To Britt

During A Call Or A Meeting

DO's

  • Ask them how their day is going or exchange some other pleasantries
  • Give them the opportunity to lead the conversation where possible
  • Speak from experience about success that the product has seen with other customers

DONT's

  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t be excessively objective, be like a storyteller with them
  • Don’t be too formal with them, they trust informality more

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Britt is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Britt

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Britt move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Britt take some risk or not?

  • They can take some low-probability risks if needed.

You And Britt

Personality Compatibility


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