Bruce Hutton

Enthusiast
DISC Type : i

Chairman and Investor at TIK-TAX

Catshill, England, United Kingdom

Overview

Bruce has no verified overview

Personality Overview

Consensus Focused

Story Driven

Amiable & Agreeable

Unlike D or C types, they are convinced more by stories and testimonials.  They prefer to build relationships rather than staying totally transactional. They agree with others often, so exercise caution when relying on their word.

Topics They Care About

Bruce has no verified topics they care about

Media Appearances

Bruce has no verified media appearances

Work History

8-2025
Chairman and Investor at TIK-TAX
6-2025
Owner and Strategy Partner at David & Co.
12-2024
CMO and Investor at Loftopia
9-2023
Owner and Strategy Partner (Gough Marketing and Gough Property) at Gough Marketing
10-2016 - 1-2023
Group Chief Executive Officer at Cogent

Education

Bruce has no verified education history

More Information

Social Presence :

Prographics :

Exp : 20 Location : Catshill, England, United Kingdom Job Level : Leadership Designation : Chairman and Investor at TIK-TAX
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Insights For Selling To Bruce

During A Call Or A Meeting

DO's

  • Maintain high, positive energy and convey confidence
  • Speak from experience about success that the product has seen with other customers
  • Refer to interesting customer testimonials and stress on great customer experience

DONT's

  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t ask too many questions in one go, weave them into the flow
  • Don’t be too formal with them, they trust informality more

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bruce is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Bruce

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Bruce move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Bruce take some risk or not?

  • They can take some low-probability risks if needed.

You And Bruce

Personality Compatibility


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