Bruce Laidlaw

Energizer
DISC Type : I

AVP, Software Development Management at Protective Life

Denver, Colorado, United States

Overview

Bruce has no verified overview

Personality Overview

Believer

Imaginative

Big Picture Person

They are people oriented, friendly and like creating new connections.  They are naturally enthusiastic, so take their promise with a pinch of salt. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Bruce has no verified topics they care about

Media Appearances

Bruce has no verified media appearances

Work History

11-2020
AVP, Software Development Management at Protective Life
12-2016
Development Manager at Great-West Financial
3-2015
Sr. Business Systems Analyst at Great-West Financial
4-2014 - 11-2014
Sr. Project Manager at Federal Reserve Bank of Kansas City
7-2013 - 3-2014
IT Manager at Lender Processing Services, Inc. (LPS)

Education

8-1989 - 5-1993
Bachelor of Arts - BA from Bradford College (United States) 1803-2000
Education details unavailable from The Northwest School of The Arts

More Information

Social Presence :

Prographics :

Exp : 20 Location : Denver, Colorado, United States Job Level : Middle Designation : AVP, Software Development Management at Protective Life
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Insights For Selling To Bruce

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Share some stories about how you you have helped people in similar positions succeed

DONT's

  • Don’t assume a yes just because they have not said no
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid overloading them with too much detail

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bruce is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Bruce

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Bruce move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Bruce take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Bruce

Personality Compatibility


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