Bruce Williams

Commander
DISC Type : D

Wealth Manager (Options Specialist) at Gate Capital Group Ltd.

Wirral, England, United Kingdom

Overview

Bruce has no verified overview

Personality Overview

Impact-Driven

Strong-Willed

Decisive

More than the product, they care about the impact of the product.  They prefer to be the ones controlling the conversation or defining the terms. They like to move fast and expect the same from others.

Topics They Care About

Bruce has no verified topics they care about

Media Appearances

Bruce has no verified media appearances

Work History

2-2017
Wealth Manager (Options Specialist) at Gate Capital Group Ltd.
5-1999 - 1-2017
Senior Investment Director at Investec Wealth & Investment
11-1994 - 11-1998
Sales Director at Options Direct
1-1984 - 9-1994
Head of Options at Tilney Investment Management

Education

1977 - 1982
Education details unavailable from St. Edward's School, Oxford

More Information

Social Presence :

Prographics :

Exp : 41 Location : Wirral, England, United Kingdom Job Level : Middle Designation : Wealth Manager (Options Specialist) at Gate Capital Group Ltd.
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Insights For Selling To Bruce

During A Call Or A Meeting

DO's

  • Speak about competitive differentiation that your product offers
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Do not spend too much time focusing on product tech or features
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bruce is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Bruce

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Bruce move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Bruce take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Bruce

Personality Compatibility


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