C. Rich Wilson

Pioneer
DISC Type : IDS

Founder at Stealth Mode

Raleigh, North Carolina, United States

Overview

C. Rich Wilson is a senior product executive with over 15 years of experience leading product design and development teams in the e-commerce and logistics software industry. A graduate of the University of North Carolina at Charlotte with a UXC certification, he is described by colleagues as an empathetic, visionary, and exceptional leader.

He has a significant background in creative media, having worked as a producer on several action sports documentaries, including the surfing film "Step Into Liquid" and the Baja 1000 racing film "Dust to Glory. "

He once wrote, directed, and produced a digital video series that garnered over 6 million views on YouTube and Facebook.

Personality Overview

Driven But Considerate

Friendly But Fast

Decisive But Friendly

If they are convinced, they can become very strong champions for your product  They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed They have the unique ability to win both love and respect from their team (or outsiders)

Topics They Care About

Product Leadership
He has extensive experience leading and growing product design and development teams of 20-30 people at companies like 1 Commerce and Tradefull.
User Experience
A recognized expert in UX/UI, he holds a Nielsen Norman Group UX Certificate and frequently focuses on re-imagining the user experience from the ground up.
E-commerce Logistics
Led teams building AI/ML-driven logistics solutions, including WMS, OMS, PIM, and complex marketplace integrations for major e-commerce platforms.

Media Appearances

C. has no verified media appearances

Work History

9-2025
Founder at Stealth Mode
1-2025 - 9-2025
Board of Advisors | Product Design & Marketing at Fiberify, Inc.
12-2023 - 5-2025
Chief Product Officer at 1 Commerce
1-2023 - 7-2024
SVP Product Design & Development at Tradefull
7-2022 - 1-2023
Head of Product & User Experience at Tradefull

Education

BA from University of North Carolina at Charlotte

More Information

Social Presence :

Prographics :

Exp : 7 Location : Raleigh, North Carolina, United States Job Level : Leadership Designation : Founder at Stealth Mode
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Insights For Selling To C. Rich

During A Call Or A Meeting

DO's

  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it
  • Showcase existing customers and use case-studies to grab their attention
  • Ask them for a lunch or coffee once some rapport has been established

DONT's

  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with C. Rich is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from C. Rich

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will C. Rich move?

  • They are generally fast movers and can take quick decisions
  • Can C. Rich take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And C. Rich

Personality Compatibility


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