Caitlin Shrum, ARM®

Questioner
DISC Type : c

Manager of Operations & Marketing at Cove Property Management

Annapolis, Maryland, United States

Overview

Caitlin has no verified overview

Personality Overview

Cautious & Analytical

Systematic

Value Seeker

They prefer to fully evaluate every situation.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Caitlin has no verified topics they care about

Media Appearances

Caitlin has no verified media appearances

Work History

1-2024
Manager of Operations & Marketing at Cove Property Management
2-2021 - 2-2024
Manager of Marketing and Training at Cove Property Management
11-2018 - 1-2021
Operations Coordinator at Cove Property Management
8-2011 - 8-2013
Teacher at St. Mary's County Public Schools
9-2006 - 8-2011
Operations Assistant at Research and Engineering Development, Inc. (RED-INC)

Education

2003 - 2007
HS Diploma from Great Mills High School
Marketing from U-Mass

More Information

Social Presence :

Prographics :

Exp : 14 Location : Annapolis, Maryland, United States Job Level : Middle Designation : Manager of Operations & Marketing at Cove Property Management
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Insights For Selling To Caitlin

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Back up any claims with data and numbers

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Caitlin is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Caitlin

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Caitlin move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Caitlin take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Caitlin

Personality Compatibility


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