Cameron Jensen is a CERTIFIED FINANCIAL PLANNER™ with an MBA from the University of Utah and over two decades of experience. After a long tenure at Fidelity Investments, he founded By The Tree Financial to offer purpose-driven planning. He also founded consulting and design firms to support his mission.
Outside of finance, Cam is a dedicated husband and father. He is passionate about cultivating bonsai trees, often using them as a metaphor for intentional growth and refinement. He also loves fishing and keeps poles in his car, believing in seizing every opportunity for a trip.
He founded a separate company, By The Tree Designs, which crafts custom, purpose-driven coins and symbols to represent clients values and commitments.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
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