Camilo Caicedo in

Camilo Caicedo

Sharpshooter · DISC type DC
President at AMA South Florida - The American Marketing Association
📍 Miami-Fort Lauderdale Area, United States

With 28 years of experience, Camilo Caicedo is the CEO and Founder of Penta Marketing. He has led over 2, 000 brand experiences across 14 countries for clients like Mastercard, Oracle, and Pepsico. His expertise lies in experiential marketing and loyalty programs, informed by his education at Boston University and The University of British Columbia.

Camilo is passionate about building genuine human connections, both professionally and personally. He appears to enjoy traveling and connecting with colleagues and friends across different regions, as seen from his business summits. His focus is on creating memorable moments and fostering strong relationships within his industry.

He has personally led more than 2, 000 brand experiences for major global companies across 14 different countries.

Read the full overview →
Experience
27 Years
Current Role
President
Job Level
Leadership
Location
Miami-Fort Lauderdale Area, United States
Personality Overview

How Camilo shows up

ROI Driven
Precise But Practical
Fast But Analytical

They like to stay in control of the negotiation or defining of the terms. They respond well to strong and respectful communication. They prefer to move quickly, and expect the same from others.

Priorities

Topics Camilo cares about

Experiential Marketing
He believes companies should stop telling stories and start designing experiences, noting a recent trend showing consumers prefer offline engagement.
Neuroscience in Marketing
He champions the idea that emotions drive decisions, frequently citing the concept that 95% of choices are made unconsciously.
+6 more topics Login to view topics
Career

Work history

7-2022 - 2024
President
AMA South Florida - The American Marketing Association
4-2022
Member - Experiential Marketing Expert
40+ League
2-2022
International Speaker Metaverse and Experiential Marketing expert
EXMA Global A Marketing Education Platform
2-2022 - 10-2025
Franquiciado EXMA Global Dominican Republic
EXMA Global A Marketing Education Platform
3-2021
Experiential Marketing Expert & Incentives, Loyalty and Rewards Member
MPI
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
6-2012 - 8-2012
Creative Development in Marketing
Boston University
Strategic Marketing
The University of British Columbia
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Camilo. Free, 10 seconds.