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Carly Price

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Senior Director, Customer and Partner Experience Design at ServiceNow
📍 San Francisco Bay Area, United States

Carly is a design executive with 25 years of experience leading teams at major brands like ServiceNow, Walmart, and Ford. Holding an MBA from The Wharton School, she integrates design into business strategy, directing large teams to create user-centric, omni-channel products used by millions daily.

An inventor and entrepreneur, Carly founded Liv Labs, a Y Combinator-backed startup focused on womens wellness. She developed and patented Pippa, a consumer health product for pelvic floor fitness, which was honored by Fast Company for its innovative design.

Unique fact: Carly holds over 40 patents for a diverse range of products, from consumer health devices and software to a dog mattress and pillow set.

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Experience
11 Years
Current Role
Senior Director, Customer and Partner Experience Design
Job Level
Senior
Location
San Francisco Bay Area, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Carly cares about

Omni-channel Experiences
Led the vision and delivery of omni-channel services at Walmart and now directs Customer and Partner Experience Design at ServiceNow, focusing on seamless user journeys.
Health Tech Innovation
Founded Liv Labs, a YC-backed startup, to launch Pippa, a patented consumer health product for women that won a Fast Company Innovation By Design award.
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Career

Work history

6-2025
Senior Director, Customer and Partner Experience Design
ServiceNow
1-2017
Founder, Inventor, Board Director
Liv Labs (YC S21)
7-2023 - 1-2025
Group Director, Omni Experiences–Services
Walmart
Ford Motor Company
Full-time
12-2017 - 11-2019
Executive Director, Head of Branch Innovation
JPMorgan Chase & Co.
In the press

Media appearances

Carly Price - Senior Director, Design For Customer And Partner .... Featured in TheOrg.com
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Education
MBA
The Wharton School
2021 - 2021
Liv Labs Inc. (S21)
Y Combinator
Bachelors of Industrial Design
Pratt Institute
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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