Carson Faris

Energizer
DISC Type : I

Chief Executive Officer at Phoenix Investment Funds

Newport Beach, California, United States

Overview

Carson Faris is the CEO of Phoenix Investment Funds, a firm specializing in acquiring and repositioning challenged commercial real estate and distressed debt. His career includes founding Western Bay Group and serving as Director of Development at Red Mountain Retail Group. He holds a BA from the Lubar College of Business and is a licensed broker.

He places a strong emphasis on working with a team he cares about, focusing on teaching and supporting them to achieve their professional and personal goals. He credits his earliest companies with teaching him the value of integrity and the importance of relationships in business, principles he continues to apply today.

Carson has a unique expertise in transforming uniquely challenged assets, including those that are environmentally distressed, politically sensitive, or in bankruptcy.

Personality Overview

Informal

Imaginative

Believer

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are really good at seeing what the long-term impacts of their decisions could be. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Distressed Real Estate
His firm, Phoenix Investment Funds, specializes in acquiring and repositioning debt instruments secured by challenged commercial real estate, including environmentally distressed or damaged assets.
Team Mentorship
He places a strong emphasis on teaching and supporting his team members to help them reach their personal and professional goals.
Real Estate Investment
His entire career, from Red Mountain Group to founding Western Bay Group and Phoenix Investment Funds, has centered on high-yield real estate investment and development.

Media Appearances

Carson has no verified media appearances

Work History

Chief Executive Officer at Phoenix Investment Funds
Founder at Western Bay Group
Director of Development at Red Mountain Retail Group

Education

Bachelor of Arts - BA from Lubar College of Business
Coursework in Real Estate from UC Irvine

More Information

Social Presence :

Prographics :

Exp : N/A Location : Newport Beach, California, United States Job Level : Leadership Designation : Chief Executive Officer at Phoenix Investment Funds
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Insights For Selling To Carson

During A Call Or A Meeting

DO's

  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Invite them for a lunch or a drink/coffee
  • Talk anecdotally about the customer experience that your product offers

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t assume a yes just because they have not said no

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Carson is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Carson

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Carson move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Carson take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Carson

Personality Compatibility


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