Cassandra is an SMB Mentor and ex-Meta employee who transitioned from architecture to building impact-driven businesses. As an Expert-in-Residence at DMZ, she advises startups on digital marketing and growth, drawing from her experience incubating over 75 businesses. She is currently a Tech MBA candidate at the Schulich School of Business.
With a background in architecture, she possesses a strong aesthetic sense, praised by colleagues for her design skills in branding and graphics. She is also a partner in a functional beverage company, indicating an interest in wellness products. People who have worked with her describe her as brilliant, empathetic, and a master of "system thinking. "
She has supported over 1, 500 entrepreneurs in bringing their visions to life.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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