Cate Wyman

Wildcard
DISC Type : ics

Client Engagement Executive at Inspira Marketing Group

New York City Metropolitan Area, United States

Overview

Cate Wyman is a Client Engagement Executive at Inspira Marketing Group, where she supports brand activation and field execution for Diageo Beer Company. A graduate of Bryant University with a background in Marketing and Psychology, she has progressed through roles of increasing responsibility within client services and marketing.

She has a history of academic achievement, having been named to the Deans List at Bryant University for maintaining a GPA of 3. 4 or higher.

Personality Overview

Curious But Skeptical

Requires Proof

Friendly But Slow

They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions  They are often friendly and nice, but can sometimes suprise you with their piercing questions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell

Topics They Care About

Brand Activation
Her role is centered on supporting brand activation and field execution strategies for key clients, including Diageo Beer Company and its retail partners.
Client Engagement
Her career progression from Coordinator to Executive in Client Engagement highlights her focus on building and managing strong client relationships.
Team Development
She publicly shares opportunities to join her team, emphasizing the chance for new members to gain marketing experience and grow within a supportive environment.

Media Appearances

Cate has no verified media appearances

Work History

3-2024
Client Engagement Executive at Inspira Marketing Group
1-2023 - 3-2024
Client Engagement Coordinator at Inspira Marketing Group
4-2022 - 9-2022
Marketing Specialist at POTOO®
8-2021 - 4-2022
Associate Account Manager at POTOO®
8-2020 - 8-2021
E-Commerce Account Coordinator at POTOO®

Education

Marketing & Psychology from Bryant University
Education details unavailable from Wilton High School

More Information

Social Presence :

Prographics :

Exp : 10 Location : New York City Metropolitan Area, United States Job Level : Junior Designation : Client Engagement Executive at Inspira Marketing Group
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Insights For Selling To Cate

During A Call Or A Meeting

DO's

  • Invite them for a social do but don’t rely solely on the relationship
  • Persuade objectively how your product will help them achieve their goals
  • Ask them questions to understand their needs better while staying affable

DONT's

  • Don't ask them to move fast, let them take their time and digest all the information
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cate is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Cate

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Cate move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Cate take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Cate

Personality Compatibility


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