Cesar Christoforidis in

Cesar Christoforidis

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CEO & Founder at Gravana
📍 London, England, United Kingdom

Cesar is a revenue and growth leader with over 15 years of experience in AdTech and MarTech, specializing in scaling SaaS businesses. He excels in go-to-market strategy and has driven three high-profile exits. Colleagues describe him as a strong and dedicated leader with an incredible skill for empathizing with clients.

Outside of his executive roles, Cesar hosts "The Brief" podcast, where he interviews industry leaders about their careers and experiences. He recently started playing tennis to spend more quality time with his daughter and was the president of his universitys karting club at Liverpool John Moores University.

He is passionate about creating a healthy mix of human and tech solutions to improve everyday life and build sustainable communities.

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Experience
28 Years
Current Role
CEO & Founder
Job Level
Leadership
Location
London, England, United Kingdom
Personality Overview

How Cesar shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Cesar cares about

Go-to-Market Strategy
A core area of his expertise, having revamped GTM strategies at Audiense to drive 18% YoY growth and guided over a dozen startups from founder-led sales.
Creator Economy
His recent social media activity and articles for Roastbrief focus on the creator economy, analyzing its key pillars and the tech partners brands need to succeed.
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Career

Work history

7-2023
CEO & Founder
Gravana
6-2024
Editorial Contributor - 'The Brief' Pod Cast Host.
Roastbrief
10-2023 - 9-2025
Executive Vice President - Revenue Growth
Audiense
9-2020 - 7-2023
SVP Global Partnerships & Strategy (Commercial)
Emplifi
1-2015 - 9-2020
Vice President Sales - Latin America & S. Europe & Global Talent Acquisition
Socialbakers
In the press

Media appearances

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Education
1997 - 2000
BSc (Hons)
Liverpool John Moores University
1993 - 1995
Economics
Richmond upon Thames College
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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