Cheri Hoffman

Trailblazer
DISC Type : DI

Sr. Director Marketing Communications at MRO

Asheville, North Carolina, United States

Overview

Cheri has no verified overview

Personality Overview

Friendly But Fast

Assertive

Values Relationships

They are not against taking risks and can make tough decisions when required.
  A combination of speed and relationship gets the best response from them. They will bat for you if they come to believe in you.

Topics They Care About

Cheri has no verified topics they care about

Media Appearances

Cheri has no verified media appearances

Work History

1-2024
Sr. Director Marketing Communications at MRO
8-2021 - 1-2024
Director, Brand & Content Strategy for Q-Centrix at MRO
3-2020 - 6-2021
Marketing Director at Strivven Media
4-2019 - 3-2020
Founder & CEO at Emerge AVL
11-2017 - 4-2019
Brand Manager at Aeroflow Healthcare

Education

Bachelor of Journalism from University of Missouri-Columbia
General from Rolla High School

More Information

Social Presence :

Prographics :

Exp : 25 Location : Asheville, North Carolina, United States Job Level : Senior Designation : Sr. Director Marketing Communications at MRO
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Insights For Selling To Cheri

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • Keep your pitch focused on the impact but nurture the relationship too
  • Help them visualize the impact of their decision

DONT's

  • Don’t hesitate from asking them how they truly feel about your product
  • Don't make any commitments that you might not be able to fulfill
  • Don’t force involvement of other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cheri is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Cheri

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Cheri move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Cheri take some risk or not?

  • If necessary, they will be ready to take risks.

You And Cheri

Personality Compatibility


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