Cheryl Bixby

Evaluator
DISC Type : csd

Distribution Channel Account Manager at Sangoma

Greenville-Spartanburg-Anderson, South Carolina Area, United States

Overview

Cheryl Bixby is a Distribution Channel Account Manager at Sangoma, specializing in expanding reach and creating new opportunities in the UC space. Her career journey includes roles as a Supplier Business Manager at ScanSource and a Vendor Manager at Next Day MRO. She earned a Bachelor of Science from Bob Jones University.

Cheryl is actively engaged in networking events like Partner First 2024, showing a keen interest in industry collaboration and building new relationships. She also follows companies like Avaya and Harvard Business Review, suggesting a focus on strategic business insights.

She recently hosted a live demo of Sangomas Switchvox platform with Gary Bailey and the ScanSource team.

Personality Overview

Hard To Convince

Fast But Analytical

Quality Focused

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

Distribution Channels
As a Distribution Channel Account Manager, Cheryl focuses on expanding reach and creating opportunities within distribution channels for Sangoma products.
UC Space Growth
Cheryl is actively involved in promoting Sangoma's Switchvox platform and engaging with the UC space, indicating an interest in its growth.
Partner Relationships
Her participation in events like Partner First 2024 and engagement with partners demonstrate a focus on building and maintaining strong relationships.

Media Appearances

Cheryl Bixby - Distribution Channel Account Manager at Sangoma Technologies. Featured in The Org

See Now

Work History

3-2025
Distribution Channel Account Manager at Sangoma
3-2019 - 3-2025
Supplier Business Manager at ScanSource
8-2014 - 3-2019
Vendor Manager at Next Day MRO

Education

2005 - 2009
Bachelor of Science - BS from Bob Jones University

More Information

Social Presence :

Prographics :

Exp : 11 Location : Greenville-Spartanburg-Anderson, South Carolina Area, United States Job Level : Middle Designation : Distribution Channel Account Manager at Sangoma
URL has been copied!

Insights For Selling To Cheryl

During A Call Or A Meeting

DO's

  • Showcase how you can impact results but also make sure that you share detailed information too
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Keep a professional, business-like approach; especially if you tend to get informal quickly

DONT's

  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cheryl is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Cheryl

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Cheryl move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Cheryl take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Cheryl

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.