Cheryl Ricketts

Captain
DISC Type : DS

Head of Sales Engagement at Intuit

United States

Overview

Cheryl has no verified overview

Personality Overview

Dynamic But Sincere

Output-Driven

Consummate Professional

They might take some time to make their mind up but once they do, they don't change it easily.  Reading between the lines and seeing beyond your words comes naturally to them. They are very professional in their approach and can weigh multiple perspectives together.

Topics They Care About

Cheryl has no verified topics they care about

Media Appearances

Cheryl has no verified media appearances

Work History

11-2023
Head of Sales Engagement at Intuit
1-2023 - 6-2023
Vice President of Marketing at Cuemath
1-2020 - 9-2022
VP of Marketing/Senior Director, Brand Marketing/Senior Director, Demand Gen at DreamBox Learning
1-2017 - 1-2020
CFR Creative: Microsoft Philanthropies, U of Washington, Circa-Now Advertising at Microsoft
6-2015 - 1-2017
Vice President, US Marketing -- Devices at L'Oréal

Education

7-2022 - 9-2022
Education details unavailable from Wharton Executive Education
Education details unavailable from Harvard Business School Executive Education

More Information

Social Presence :

Prographics :

Exp : 9 Location : United States Job Level : Mid-senior Designation : Head of Sales Engagement at Intuit
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Insights For Selling To Cheryl

During A Call Or A Meeting

DO's

  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • Stick to your standard pitch and qualifying script, don't try to wing it

DONT's

  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't shy away from asking hard questions, but be extra polite
  • Don't take their patience for granted, avoid long-winding sermons

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cheryl is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Cheryl

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Cheryl move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Cheryl take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Cheryl

Personality Compatibility


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